Episode description
In our ninth episode, Kerry interviews Kent Lewis who is the CMO of Anvil/Deksia, a marketing agency specializing in strategy-driven creative. We discuss why he rebuilt Anvil in 2013 for his own mental health. Or as he calls it his Jerry Maguire moment. Which turned out to be the best thing for him and his business.
About Kent Lewis:
Lewis is currently Chief Marketing Officer for Anvil/Deksia, where he is responsible for the overall strategic direction of marketing, including evolving messaging and integration of our combined entity. With a background in integrated marketing, he left a public relations agency in 1996 to start his career in search engine marketing. Since then, he’s helped grow businesses by connecting his clients with their constituents via the Internet. In 2000, Lewis founded Anvil Media, Inc., a measurable marketing agency specializing in search engine and social media marketing. Under his leadership, Anvil has received recognition from Portland Business Journal and Inc. Magazine as a Fastest Growing and Most Philanthropic Company. In March 2022, Anvil merged with Deksia, a Midwest-based agency specializing in strategy-driven creative.
Show Notes
Kent Lewis on Twitter
Kent Lewis on Linkedin
eoportland.com - A business network for entrepreneurs to grow their business
Jiro Dreams of Sushi - Kent mentioned this movie as an allegory for excellence
Anvil/Deksia
Anvil Media’s Website
Deksia’s Website
Deksia On Linkedin
Free Resources
25 Years of Business Advice from an Entrepreneur & Marketer