Episode description

It’s the mid-1800s and in Maine, John Bacon Curtis is back from clearing the spruce forests with a crazy idea. He’s going to sell ready-to-chew gum.

But his bold plan is only the start of what will become a decades-long search for the ideal chew. It’s a search that will see the nascent gum business butt heads with newspaper tycoons, strike an alliance with oil refineries, and get a helping hand from the self-styled Napoleon of the West.

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