Episode description

On this episode, Kate Ahlering, Chief Revenue Officer at Calendly shares best practices for implementing a highly effective revenue strategy to improve the funnel and accelerate bottom-line growth across your organization, as well as insights into how her team is applying a combined PLG-SLG strategy to acquire more customers upmarket.

Specifically, Kate covers:

• Why joining Calendly was the right opportunity.
• The first 30 days at Calendly as the first CRO.
• Tactics to accelerate revenue growth and scale faster.
• How do you prioritize accounts?
• The most common failure points to be mindful of.
• Tracked metrics that are leading indicators of success.
• Tips for people thinking about how to pair sales with PLG.

This episode is moderated by Kyle Poyar, Partner at OpenView.

Learn more at https://tractionconf.io

Connect with Kate Ahlering: https://www.linkedin.com/in/kate-ahlering/

Learn more about Calendly at https://calendly.com/

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#plg #sales #startup #growth