![The Economy Changes But Your Profitability Doesn’t Have To (feat. INI Sips) - podcast episode cover](/_next/image?url=https%3A%2F%2Fwww.omnycontent.com%2Fd%2Fplaylist%2Fe73c998e-6e60-432f-8610-ae210140c5b1%2F18b0e863-f0c3-4eac-8d15-afc0015a6924%2Fa80a5778-5738-4e50-b991-afc0015cd172%2Fimage.jpg%3Ft%3D1706049511%26size%3DLarge&w=640&q=75)
Episode description
By coming out of a pandemic and entering into a period of economic downpour, it has been a challenging time for many small businesses. Sometimes you have to adjust your plans during the ever changing economy. Co-founders of INI Sips and married couple, Gulaid and Davina Ismail share how their ideal plans of owning a local coffee shop changed after the spread of COVID-19 in 2020. They discuss how pivoting into e-commerce helped them salvage their business while also learning to grow in ways they never expected.
Learn more about how QuickBooks can help you keep your business thriving:
For more insights on adapting to economic changes, visit:
https://quickbooks.intuit.com/r/running-a-business/what-is-stagflation/
For key takeaways from this week’s episode, visit:
https://quickbooks.intuit.com/r/running-a-business/mind-the-business-episode-7/
See omnystudio.com/listener for privacy information.