In the early 1980s, Walt Disney Productions was struggling, largely bolstered by the success of its theme parks. Within fifteen years, however, it had become one of the most powerful entertainment conglomerates in the world. Staging a Comeback: Broadway, Hollywood, and the Disney Renaissance (Rutgers University Press, 2023) by Dr. Peter Kunze argues that far from an executive feat, this impressive turnaround was accomplished in no small part by the storytellers recruited during this period.
Drawing from archival research, interviews, and textual analysis, Dr. Kunze examines how the hiring of theatrically trained talent into managerial and production positions reorganized the lagging animation division and revitalized its output. By Aladdin, it was clear that animation—not live action—was the center of a veritable “renaissance” at Disney, and the animated musicals driving this revival laid the groundwork for the company’s growth into Broadway theatrical production. The Disney Renaissance not only reinvigorated the Walt Disney Company but both reflects and influenced changes in Broadway and Hollywood more broadly.
This interview was conducted by Dr. Miranda Melcher whose new book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars.
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Peter C. Kunze, "Staging a Comeback: Broadway, Hollywood, and the Disney Renaissance" (Rutgers UP, 2023) | New Books in Economic and Business History podcast - Listen or read transcript on Metacast
