Episode description
Episode description
He who tells the best story wins. Storytelling is a crucial skill for marketers, thought leaders, and anyone who wants to connect deeply with their audience. Learn how to use the hero's journey, a powerful 12-phase framework for crafting engaging stories, to enhance both short-form and long-form content, increasing engagement, watch time, and brand loyalty. Comment "story" for storytelling resources Top Strategic Frameworks - https://www.evanumberger.com/frameworks Music from Chillhop Music - https://chillhop.ffm.to/creatorcred 00:00 Introduction and Purpose 00:07 The Hero's Journey Framework 00:45 Applying the Framework 00:56 Summary of the Hero's Journey 01:53 Conclusion and Resources -- Many businesses struggle with fragmented and inconsistent marketing efforts due to limited time, resources, and expertise. These challenges make it difficult for you to engage the target audience effectively, measure ROI, and sustain growth based on your goals, team, speed, quality, complexities, and budget. As a Fractional Marketing Advisor with 15+ years of B2B and B2C marketing leadership, plus has helped raise $100MM+ of equity from accredited investors, Fund of Funds, and Family Offices, I can help simplify, unify, and amplify your growth. Book your 15-minute clarity consultation to see if it makes sense to work together or I'll point you in the right direction - https://www.evanumberger.com/contact