![☕ C1E23 - ASCI drafts guidelines for Digital Influencers | Tea Kada Benchu - podcast episode cover](https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_episode/6444033/6444033-1614191126036-902ff692946a1.jpg)
Episode description
Who is an influencer? - Why was ASCI found? - What are the 10 draft guidelines released for feedback and comments? - Who are the 4 types of Influencers? - What is the Influencer marketing industry value in India? - Influencer Marketing done right by Kusha Kapila - Why subliminal advertising is dangerous? - Why you should be careful in following meme pages? - Idea to regulate these guidelines properly
In this Tea Kada Benchu series Cat and Robo discuss about Influencer Marketing in detail!