#064 The Synthesis of Media and Ecommerce with Kevin Espiritu of Epic Gardening
Jun 13, 2023•1 hr 10 min•Transcript available on Metacast Episode description
Links
Epic Gardening
Kevin Espiritu on YouTube
Creator Capitalists post from Eric
Kevin’s first appearance on Smart Friends
Scribemedia.com/consult
Timestamps
(00:04:23) Kevin’s career leading to content
(00:14:00) What did raising capital unlock for you?
(00:20:36) Attaching a dollar value to your niche
(00:27:08) What is your high-leverage work today?
(00:28:24) What do you see for Epic Gardening over the next 10 years?
(00:29:43) What other places can this playbook work?
(00:37:29) Being *good* on every platform
(00:39:00) Not thinking about “Marketing”
(00:40:41) Is it easier to start with media and attach commerce after?
(00:46:52) The importance of authenticity
(00:53:55) Q&A
(01:03:00) Wrap up
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