![Sponsorship - The Deal, The Work, The ROI - Anneliese Mesilati, UBS - SPORTS GEEK REPLAY - podcast episode cover](https://static.libsyn.com/p/assets/5/c/a/a/5caa4360d17a4e6d88c4a68c3ddbc4f2/January_1_-_SGR2023_-_341_-_Anneliese_Mesilati.png)
Episode description
SPORTS GEEK REPLAY (from Nov 2022 - 311). Anneliese Mesilati from UBS discusses the success of UBS Arena, its long partnership in F1 with Mercedes and compares sponsoring the arts with sports in this Sports Geek interview. A great listen for anyone interested in sports marketing and sponsorships. Show notes - https://sportsgeekhq.com/podcast/anneliese-mesilati-ubs/