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Starting a new food or beverage brand can be a daunting task, especially if you have limited experience in the industry. For Zara, founder of Pukpip, this was very much the case, with a background in marketing, she had to quickly pivot into sales to get Pukpip through the door of some of the UK's iconic high street retailers. In this clip, Zara talks us through why actually, knowing what she does now, she sees her then narrow insight as a good thing.

If you enjoy this best bite, please consider listening to the full episode.

If you have any suggestions for future episode topics, please email them to hello@tastehead.com

Follow Brandt and Micah:
https://www.linkedin.com/in/brandt-maybury/

https://www.linkedin.com/in/micah-carr-hill-34a91811/

Visit https://www.tastehead.com/ to learn more

Follow Zara:
https://www.linkedin.com/in/zara-godfrey-n%C3%A9e-gugen-%F0%9F%8D%8C%F0%9F%8D%AB-26051723/

https://pukpip.com/

https://www.instagram.com/hellopukpip/

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Episode description

The ADVANTAGE of being a NEWCOMER in the FOOD INDUSTRY | Brand New Taste

Episode description