Episode description
Episode description
Are you struggling to drive sustainable growth for your startup? Wondering how to build a high-impact growth team?
In this episode, Chris and Yaniv are joined by Casey Winters, Chief Product Officer at Eventbrite and one of Silicon Valley's top growth experts. They explore the core principles of growth, common misconceptions, and practical strategies for implementing effective growth practices in your organization.
Casey shares invaluable insights from his experience leading growth at Pinterest, GrubHub, and Eventbrite, as well as advising numerous high-growth startups.
In this episode, you will:
- Discover the true definition of growth and how it differs from traditional marketing
- Learn how to structure and empower cross-functional growth teams for maximum impact
- Understand the critical balance between experimentation and scalable product development
- Gain strategies for building organizational alignment around growth initiatives
- Explore common pitfalls in implementing growth practices and how to avoid them
- Uncover the unique "network effect" that drives innovation in Silicon Valley
- Learn how to adapt Silicon Valley growth principles for startups outside major tech hubs
Originally published as Edu: Growth - Stop Hacking and Start Growing w/ Casey Winters, August 2022.
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Learn more about Chris and Yaniv
Work 1:1 with Chris: http://chrissaad.com/advisory/
Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/
Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/
Credits
Editor: Justin McArthur
Content Strategist: Carolina Franco https://www.linkedin.com/in/francocarolina/
Intro Voice: Jeremiah Owyang