Episode description

Is your startup about to snatch defeat from the jaws of victory?

When you've built a product that customers love, scaling up to take that product to more customers might seem simple. In fact, the scale-up phase of a startup's life is arguably the time where things can go most spectacularly wrong.

Chris and Yaniv talk about all the surprising thrills and challenges of scale-up life, including:

• “Growth” vs. marketing vs. product
• Growing your organisation
• The changing role of founders as an org scales
• Common mistakes in scale-ups
• Examples of great execution at this stage

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