A startup’s most precious and limited resource?
No, it’s not money. It’s time. And so many founders and operators allow their precious time to be eaten away by all sorts of distractions. Distraction can and does kill startups.
The opposite of distraction is traction, which is what every startup craves and needs. In this episode Chris and Yaniv are rejoined by friend-of-the-pod Nir Eyal (best-selling author of Hooked and Indistractable) to talk about how to apply simple techniques to avoid distraction at all levels in your startup, and regain traction on the things that matter to your startup’s success.
Episode Links
Indistractable Book: https://www.nirandfar.com/indistractable/
Nir Eyal’s website: https://www.nirandfar.com/
Nir on Twitter: @nireyal
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Key links
The Startup Podcast is sponsored by UntilNow, a next-generation agency and venture studio https://www.untilnow.com.au/
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Learn more about Chris and Yaniv
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Edu: Eliminating Distraction - Life-changing Techniques to Turbocharge Your Traction w/ Nir Eyal | The Startup Podcast - Listen or read transcript on Metacast
