Episode description

The great disruptors of Silicon Valley are nearly all product led. In this episode, Chris and Yaniv dive deep on how a product-led organisation works, what is necessary for it to be successful, the various responsibilities of Product Managers and their counterparts, and most importantly: what it takes to transform any organisation into one that is truly product-led. It’s not easy, but it is worth it! This episode helps guide the way.

This is Part 2 of a 2-part series on transforming into a product-led organisation, designed to work as a companion to Chris’s recent presentation on the same topic. We strongly recommend listening to Part 1 first.

You can access the rest of Chris’s “Scaling Startups” series at https://www.chrissaad.com/startupscale

Article on the W Framework by Lenny Rachitsky and Nels Gilbreth: https://review.firstround.com/the-secret-to-a-great-planning-process-lessons-from-airbnb-and-eventbrite

Turn the Ship Around! By L. David Marquet: https://www.amazon.com/Turn-Ship-Around-Building-Breaking/dp/1591846404

Our interview with Marty Cagan: https://spotifyanchor-web.app.link/e/v6ZD6YOHTwb

Our episode on Alignment: https://spotifyanchor-web.app.link/e/oMrMJU2HTwb

Follow the Startup Podcast on LinkedIn https://www.linkedin.com/company/the-startup-pod/

Follow us on Twitter Yaniv Bernstein @ybernstein Chris Saad @chrissaad

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A bit about our hosts:

Chris Saad: Independent Startup Advisor and Angel Investor, who helps startups and entrepreneurs fast-forward company’s growth. Chris consults on developer platforms & ecosystems, future of media, data portability, on-demand economy,  and the Silicon Valley ecosystem. Visit http://chrissaad.com/advisory/ or connect with Chris on LinkedIn https://www.linkedin.com/in/chrissaad/

Yaniv Bernstein: Founder and COO of Circular, a subscription e-commerce platform with sustainability at its heart. By focusing on customer experience while reducing waste and underutilization, Circular provides subscriptions to premium devices at affordable prices and with unmatched flexibility. Visit Circular https://www.nowcircular.com/ and connect with Yaniv on LinkedIn https://www.linkedin.com/in/ybernstein/