Social Impact Organizations Must Learn to Think and Act Like Digital Media Companies
Interview with Eric Ressler
Eric is the Founder and Creative Director of Cosmic — a Social Impact Creative Agency. He believes that to take advantage of the benefits of the information era, social impact organizations must learn to think and act like digital media companies. Today’s social impact organizations have strong missions and inspiring visions, yet, all too often Eric sees that many of the strategies and approaches in the social impact space are still rooted in what worked well in the pre-digital era. Seeing how this leaves many organizations under-resourced, siloed, and struggling to reach their full impact potential, Eric founded Cosmic. At Cosmic, Eric and his team work with organizations focused on climate action, policy & advocacy, education, social justice, equity, sustainability, arts & culture, and using technology to advance social impact. Eric's deep and practical experience leveraging the power of branding, design, and today’s digital tools and platforms allows social impact organizations to nail their impact story, build brand awareness, and inspire action. Eric and Cosmic are on a mission to help social impact leaders and organizations reach their desired future state and move humanity forward.
More at https://designbycosmic.com
Articles and Podcast Content: https://designbycosmic.com/insights/
Manifesto: https://designbycosmic.com/manifesto/
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Social Impact Organizations Must Learn to Think and Act Like Digital Media Companies | The Nonprofit Exchange: Leadership Tools & Strategies podcast - Listen or read transcript on Metacast
