EP 60 - Why Getting Super Focused and Nicheing Down as an Online Entrepreneur Is Good for your Business and What’s Coming for Simplicity for Solopreneurs as a Result

Episode description

Hey, hey, hey, my sweet sister-friend. I’m curious. Have you ever heard any of the big, well-known, “experts” in the online entrepreneurial space talk about niching down? Do you have a super-niched-down avatar (ideal client or customer) in mind when you create content?

Sometimes it’s hard to decide on that perfect audience member, huh? It can take a lot of introspection and prayer to make a decision like that. I know from experience that focusing that tightly on one person can be scary. That you may be afraid of not having any followers if you don’t speak to the masses. I’ve definitely been wrestling with that whole concept.

In today’s episode, I’m letting you in on a bit of a change in the business and podcast. Okay, maybe not as much of a change as a narrowed-down focus. Yep, I’m biting the bullet so to speak, and taking that leap of faith. And I’m giving you the first glimpse of what that’s going to look like going forward. Have I piqued your curiosity? Good. Let’s get to it. Oh, and I’m gonna leave the old intro for now so I don’t give it all away, lol.

Blessings,

Kristi

Full Show Notes, Links mentioned, & Full Transcript: https://simplicityforsolopreneurs.com/blog-nicheing-down-as-an-entrepreneur

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