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Bill Magnuson is the co-founder and CEO of Braze ($BRZE), a publicly traded customer engagement platform valued at over $5 billion.

In this episode of World of DaaS:

Growth of mobile technology
Power of first-party relationships
Modern martech mindset vs traditional advertising
Tech company IPOs
How SMS spam and fraud works
Build vs buy martech strategies
Toxic tech workplace culture and “family”

World of DaaS is brought to you by SafeGraph & Flex Capital. For more episodes, visit worldofdaas.buzzsprout.com, and follow us @WorldOfDaaS.

You can find Auren Hoffman on X at @auren and Bill Magnuson on X at @billmag

Follow World of DaaS @WorldOfDaaS

Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)

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Episode description

Bill Magnuson, CEO of Braze $BRZE : Future of Mobile

Episode description