Episode description
Bill Magnuson is the co-founder and CEO of Braze ($BRZE), a publicly traded customer engagement platform valued at over $5 billion.
In this episode of World of DaaS:
- Growth of mobile technology
- Power of first-party relationships
- Modern martech mindset vs traditional advertising
- Tech company IPOs
- How SMS spam and fraud works
- Build vs buy martech strategies
- Toxic tech workplace culture and “family”
World of DaaS is brought to you by SafeGraph & Flex Capital. For more episodes, visit worldofdaas.buzzsprout.com, and follow us @WorldOfDaaS.
You can find Auren Hoffman on X at @auren and Bill Magnuson on X at @billmag
Follow World of DaaS @WorldOfDaaS
Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)