Holger brings up Om Malik's posting The of course principle of design. The thesis: People are trying to wow their customers with their products. Om said: "Don't wow your customers, just have them go: of course." The guys have some thoughts about that.
[EN] #26: Of course | UX Café podcast - Listen or read transcript on Metacast
![[EN] #26: Of course - podcast episode cover](http://uxcafe.de/images/cover.jpg)
