Does engagement really matter? Time to change your Instagram mindset.  - podcast episode cover

Does engagement really matter? Time to change your Instagram mindset.

Jan 08, 2020Transcript available on Metacast
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Episode description

We’re all a little obsessed with Instagram engagement, and for good reason. As the platform has become more saturated, and users are continually trying to find ways to trick the system in order to manufacture fake success for themselves - by using follower bots for instance - people who trying to do authentic business on Instagram have had to rely more and more on different metrics to determine who actually has an audience of engaged potential customers, and who is only posting for a crowd of bots.

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