20VC: Monday.com: Scaling from $6M to $120M in ARR in 3 Years | How Monday Have Built the Best Performance Marketing Engine in SaaS | Going Upmarket, International and Multi-Product; The Biggest Lessons and Mistakes with Eran Zinman

Episode description

The story of Monday.com is insane, turned down by most VCs, then scaled from $6M to $120M ARR in just three years. Today the company is public with a market cap of $12BN. Joining us in the hotseat today is Monday's Co-Founder and CEO, Eran Zinman. 

In Today's Episode with Eran Zinman We Discuss:

03:03 The Role of Video Games in Founders' Success

04:12 The Fail That Taught a $10BN Founder Everything

09:40 Pivoting to a $12BN Company: How, When and Advice on Pivots

14:15 Why 99% of Investors Turned Monday Down: Fundraising Lessons

17:05 Building a Performance Marketing Engine

21:25 How to Scale ACV and Move Upmarket

28:54 What Have Been the Most Effective Marketing Strategies

29:08 How Have Monday Been So Successful with Youtube Ads? 

29:43 Biggest Challenges and Lessons in Channel Spend

30:50 Building a Multi-Product Strategy: The Rise of Monday CRM

34:37 Competing in the SaaS Market: Is Competition Good?

39:30 The IPO Journey: Why Then? Pros and Cons of Being Public?

42:38 How a Co-CEO Structure Works

43:55 How to Manage a Board

45:04 Quick-Fire Q&A