Episode description
Mark caught up with James Vancel, CEO of the Busara Center for Behavioral Economics, at his office in Nairobi. Busara is a Swahili word meaning Intelligence, and the Busara Center is one of the most sought after behavioral economics consultants in the region, with expertise that is growing in demand. James talked with Mark about the company's cultural and analytical assessments and the value these research and analysis efforts have to Intelligence Communities.
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