Episode description
The unconscious mind drives behaviors, making it crucial for marketers to understand and tap into these subconscious drivers.
And in this episode of Do This, Not That!, you'll learn 3 quicks tips from Nancy Harhut on how to do just that.
Jay & Nancy talk about the power of social proof and how it can be used to influence consumer behavior.
Nancy explains that people are more likely to take action when they see others doing the same, and provides examples of how this can be applied in marketing campaigns.
They conclude the episode by discussing the ethical considerations of using behavioral science in marketing and the importance of using these techniques responsibly and transparently.
So if you are looking to tap into the true factors that drive decisions, listen to this episode with Nancy Harhut & Jay Schwedelson!
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