Episode description
This podcast discusses the importance of consistency in business and marketing. Jay Schwedelson argues that consistency is key to beating competitors and shares data and examples of how consistent posting on social media, email marketing, and other efforts can significantly grow your audience and business.
Key Discussion Points:
- Being consistent, especially with social media posting, can increase reach 9x on LinkedIn and grow followers 6x faster
- Posting daily on Instagram leads to 4x more follower growth compared to less than once per week
- Sending email offers consistently weekly rather than every other week leads to 25-35% more conversions
- You can beat out smarter, more experienced, and better-funded competitors through relentless consistency
- SPOILERS for Love Is Blind Reunion
- Predictions for who the next Bachelorette will be
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