Episode description

Baptiste Jamin co-founded Crisp with a friend he met in high school.

Highlights (go straight to 🔥 for the best stuff):

• 1:42 – Crisp competes with massive companies: Zendesk, HelpScout, Intercom
• 2:52 – How did Crisp get started? (they started young!)
• 4:40 – The key insight that lead them to start Crisp 🔥
• 7:03 – "Being young and in France, how much did you know about the startup ecosystem?"
• 9:39 – How they bootstrapped Crisp in their twenties 🔥
• 12:52 – Market insights and how they found their first customers 🔥
• 16:02 – How they got a surge of new customers 🔥
• 22:39 – Why Crisp charges LESS than their competitors 🔥
• 30:14 – What it's like to have a customer base that is comprised of many niches 🔥
• 32:30 – How does a small team ship such high-quality software? 🔥
• 35:06 – Marketing strategy and tactics for small SaaS companies 🔥
• 40:36 – Key insight on Crisp's "job to be done." 🔥
• 45:52 – Crisp's simple sales trick for closing more deals 🔥
• 50:58 – Why some EU countries have an advantage in product differentiation 🔥
• 1:01:54 – Emerging global SaaS markets you might not have heard about

What should we talk about next?

• Twitter: @buildyoursaas, @mijustin, @jonbuda, @jsonpearl, and @helenryles
• Leave a review/comment on Podchaser; it's like Reddit, but for podcasts.
• Email us: support@transistor.fm

Thanks to our monthly supporters:

1. Jason Charnes
2. Mitchell Davis from RecruitKit.com.au
3. Marcel Fahle, ​​wearebold.af
4. Alex Payne
5. Bill Condo
6. Anton Zorin from ProdCamp.com
7. Harris Kenny, Intro CRM podcast
8. Oleg Kulyk
9. Ethan Gunderson
10. Ward Sandler, Memberspace
11. Russell Brown, Photivo.com
12. Noah Prail
13. Colin Gray
14. Austin Loveless
15. Michael Sitver
16. Paul Jarvis and Jack Ellis, Fathom
17. Dan Buda
18. Darby Frey
19. Adam DuVander
20. Dave Giunta (JOOnta)
21. Kyle Fox GetRewardful.com

• Pascal from sharpen.page
• Rewardful.com
• Greg Park
• Mitchell Davis from RecruitKit.com.au
• Marcel Fahle, wearebold.af
• Bill Condo (@mavrck)
• Ward from MemberSpace.com
• Evandro Sasse
• Austin Loveless
• Michael Sitver
• Colin Gray
• Dave Giunta

Want to start a podcast on Transistor? Justin has a special coupon for you: get 15% off your first year of hosting: transistor.fm/justin