Episode description

Today’s guest is founder of Anoma Watch, Matteo Violet-Vianello. Anoma isn’t just a watch brand; it’s a daring artistic statement that pushes the boundaries of what a watch can be. With its inaugural creation, the A1, Matteo has seamlessly merged influences as diverse as Charlotte Perriand’s freeform tables, Brancusi’s modernist sculptures, and the natural elegance of primitive tools & river stones. Anoma offers a rare intersection of profound design and accessibility—a gateway for collectors to engage with bold creativity typically reserved for galleries and museums.

But Matteo’s journey to Anoma doesn’t come without tenure. From disassembling vintage watches as a child to handling some of the rarest pieces during his time at Sotheby’s and A Collected Man, he has spent the better part of his life, not only immersed in the craft and culture of watches, but in the most coveted art, design, and architecture. Its these influences that converge in Anoma’s ethos, where the idea always comes first, and reality is bent to bring it to life.

We get a sneak peak into what lies ahead for the brand, the thoughtfulness behind Matteo’s designs, and the evolving role of watches as both art objects and collectibles. So without further adieu, this is Matteo, founder of Anoma Watch, for Collectors Gene Radio.

Anoma Watch - https://anomawatches.com/

Anoma Watch Instagram - https://www.instagram.com/anomawatch

Cameron Steiner - https://www.instagram.com/cameronrosssteiner

Collectors Gene - https://www.collectorsgene.com