Episode description

In this episode, Amman Ahmed, Founder at MusicForPets shares:

• Why running a VC-backed startup turned Amman into a bootstrapper
• How he came up with the idea to make music for pets
• How he got the company off the ground as a non-technical solo founder

MusicForPets has been making relaxing music for pets since 2011 to help with a range of anxiety issues. Their two main channels include RelaxMyDog and RelaxMyCat.

ProfitLed host, Melissa Kwan and Amman also discusses:

• What was your go-to-market strategy for MusicForPets?
• What were the biggest challenges of being a non technical founder, and how did you overcome them?
• What should founders think about before going out to raise venture capital?

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