Episode description

Are you making yourself irrelevant in your agency? We’ve been talking a lot lately about how important it is to have systems and processes in place so you can work less and get back to doing the parts of agency ownership that you love. But if you or anyone in your agency becomes irreplaceable, you will be stuck in your 60-80 hour work weeks.

This week, our guest Jesse Gilmore gives us a thorough breakdown of how to identify single points of failure in an agency—Hint: it’s often the agency owner—and how we can create a better flow that helps everyone work together more successfully. When we give our employees the tools they need to work effectively and delegate with other team members, our whole workflow improves no matter who’s out of the office that week.

A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.

• How to identify single points of failure in your agency
• If you’re the single point of failure, how do you make yourself more irrelevant?
• Why removing single points of failure is vital for scaling your business
• How to create systems and processes that aren’t cookie-cutter solutions
• How to carve out time in your already busy schedule to put systems in place
• What is the difference between a bottleneck and a single point of failure?
• Timing out changes to your agency’s systems and processes
• How removing single points of failure can improve agency culture