Episode description

Diversity in the workplace is the cornerstone of running a modern and successful agency. Without it, you’re not only selling your agency short, but you’re also passing up on an immense pool of talent and ideas that you won’t find by staying in a comfort zone.

This week, we have Dr. Ella Washington, a professor, organizational psychologist, and DEI expert, on the podcast to share the purpose, pitfalls, and progress behind effective and measurable DEI work. Whether your agency has fallen behind the times or you just need a fresh perspective, we all have work to do in this area.

So, take this episode with an open mind, actively listen to it, and use it as a guide for refocusing your DEI efforts in 2023.

A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here.

• The metrics for tracking DEI work progress
• The three P’s of starting DEI work
• How hybrid work environments promote diversity in the workplace
• Inviting more diversity into your organization
• Why diverse backgrounds of all kinds matter at work
• Inclusive leadership
• Acknowledging and addressing microaggressions
• How to create a safe space as a leader and invite conversations about DEI