The Over-Automation of Marketing w/Justin Keller - podcast episode cover

The Over-Automation of Marketing w/Justin Keller

Nov 12, 201926 minTranscript available on Metacast
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Episode description

Technology tools, such as marketing automation, are still very important to marketers, but they don't seem to be evolving into the human side of successful marketing strategies.

Join Samantha and her guest, Justin Keller, VP of Marketing at Sigstr, as they talk about how the role of technology in marketing is evolving and the importance of humanizing our customer experiences relative to technology.