In the third chapter of a discussion with contact center industry experts Brad Cleveland and Terri Pennypacker, the podcast explores how social media can energize and fuel a process transformation in traditional customer service. Rather than regard social customer service as an unwinnable challenge, forward thinking customer service and engagement contact center managers can find rich insight in social input, and convert service issues into new loyalty.
New Face of Customer Service 3 | Pega Resources - Podcasts - Listen or read transcript on Metacast
