Episode description

Lou Rosenfeld needs no introduction. If you are listening to this podcast, you have most likely read or are aware of the Polar Bear book he co-wrote, or one of the many other design books published by his company, Rosenfeld Media, or have attended one of his many excellent IA conferences. In this episode of the podcast, Sophia and Lou discuss why portals should be banned, what precisely is the definition of "moment prison," and why we shouldn't get emotional about our professional metaphors. 

LINKS:

Polar Bear Book: https://amzn.to/3o0f9mT
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