![Ep047: Marketing and the Hype Cycle - podcast episode cover](https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/14561132/14561132-1624066175208-37d3dc857f77.jpg)
Episode description
Every new game starts with an announcement. Not every announcement is equal. It feels good to get hyped up when a new game looks fun, but that hype gets used against us as well. We discuss our favorite and least ways to have video games marketed.