E295: 📦B2B COMMERCE CORNER #29 | CREATING A SEAMLESS DEALER SALES CHANNEL FOR B2B MANUFACTURERS IN THEIR OWNED ECOMMERCE EXPERIENCES | IVO OPPONG-ADDAI - NEXT COMMERCE | THE ECOMMERCE EDGE Podcast
Nov 15, 2023•1 hr 7 min•Transcript available on Metacast Episode description
- Ivo is the Founder & MD of Next Commerce - https://next-commerce.io
- Next helps manufacturer brands to have more success with
Dealer Online Sales through an own brand marketplace of their dealer partners
- Next empowers businesses to drive online sales jointly with their dealers by using their innovative Buy Now solution
- This innovative online selling approach ties together your brand, dealers and buyers in a win-win-win
- Next delivers personalized brand buying experiences across all online channels
- In this episode, Jason & Ivo discuss the challenges that many manufacturers have driving business for their dealers and how a partnered, branded eCommerce selling approach driven by the manufacturer can benefit both parties immensely while creating a simple engagement model for the B2B buyer