E325:đïžHOW BUILDING AN ECOMMERCE BRAND BIRTHED A NEW OMNICHANNEL TECHNOLOGY PLATFORM | GĂKHAN ERKAVUN - STORE AUTOMATOR | THE ECOMMERCE EDGE Podcast
Jan 26, 2024âą55 minâąTranscript available on Metacast Episode description
Gökhan (https://www.linkedin.com/in/g%C3%B6khan-erkavunâ ) is Co-Founder & CEO of StoreAutomator - https://www.storeautomator.com
As a brand retailer (https://www.beautybridge.com),
Gökhan found himself needing to connect to Amazon in the very earliest days of Amazon's growth curve
There was nothing off the shelf to help and so he developed the connector himself - and the rest was history
In this episode, Jason & Gökhan discuss the explosion of digital channels that a retailer can sell through and how it's imperative they become 'channel agnostic' so they can sell on existing, new and emerging channels quickly and easily