Episode description
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Today Dan and Julien joined us on AKNF to chat about email/SMS and why list building / owned channels are the highest priorities we hear from brands in 2022.
- Biggest Email/SMS wins from BFCM
- How to build your list
- Why you probably want to have you Email and SMS under one roof
- How to segment lists built from contests
- What to do with Giant BFCM lists
Want to work with Pilothouse to scale up your email/sms strategy? ➡️ www.pilothouse.co
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