![Bonus: How Klaviyo Became A $10B Email Unicorn + The Benefits of Being Full Stack with Jenna Crane - podcast episode cover](https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_episode400/5327968/5327968-1638397739530-f8d556c65f1c2.jpg)
Episode description
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Hello and Welcome to the DTC Podcast. This week’s Bonus Episode is a big one, featuring Klaviyo’s Director of Product Marketing, Jenna Crane.
Klaviyo is the eCommerce industry-leading Email Service provider, valued at close to $10B, and a true unicorn in the DTC Space.
This podcast answers the HARD questions about Email and SMS Marketing
- What’s it like being a Unicorn?
- Why unifying your Email/SMS/and CDP Stack is a must for any scaling brand
- Plus concrete examples of dynamic customer journeys enabled by Klaviyo full stack
- How to Flip the Funnel with Zero Party Data
And the biggest scoop of them all….where did the Klaviyo name come from??
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