Episode description
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Today we’re introducing the newest addition to the DTC Podcast family - DTC Brand Stories.
Our first guest is Kevin Lee (K-Lee), co-founder of immi, the world's first low carb, high protein instant ramen. 🍜
🎧 Listen to the episode for:
- Immi's origin story & product discovery journey
- Immi’s growing pains
- What they’ve learned since going to market
- The benefits of building in public and
- Their vision for the Immi community moving forward
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