Ep 259: Black Friday Review Roundtable with Meta, TikTok, and Amazon Results (AKNF) - podcast episode cover

Ep 259: Black Friday Review Roundtable with Meta, TikTok, and Amazon Results (AKNF)

Dec 02, 202232 minTranscript available on Metacast
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Episode description

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How did this year's BFCM stack up to our expectations as well as to last year? Team leads from Pilothouse's Meta Ads, Tik Tok Ads, and Amazon Ads join us for a roundtable discussion on:

  • ROAS up, strong revenue on decreased spends
  • Cost Cap and Advantage Plus dominance on Meta
  • Why momentum matters massively with BFCM

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