Episode description
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Grab a hot cup of cocoa and cozy up, cause this week's poddy features Wylie Robinson, CEO and founder of Rumpl Blankets, and his head of eCommerce, Shane Roach. Shane and Wylie sat down to talk about how Rumpl turned high-performance materials into usable works of art that have been exploding the historically stagnant blanket space.
Listen to the pod for:
📦 Why you should look to your life for product inspiration
📦 Advice for expanding one step at a time
📦 How Rumpl manages its analytics
📦 Finding balance in your SMS strategy
📦 Harnessing events as a marketing strategy
AND how Rumpl achieves 3-4x ROAS across multiple channels - enjoy! 🚀
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