Episode description
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Join Eric as he chats with Spencer and Nikita from Pilothouse about the process they're using to scale clients on TikTok Ads.
TikTok has announced their plans to double their TikTok ads business in 2022, so let's focus on what Pilothouse is doing to help them hit this goal 😀
Listen to the podcast for full details, but here in all it's glory is the TikTok Creative Flywheel that Pilothouse is using to improve on Black Friday numbers for one skin care brand:
Planning --> Sourcing --> Testing --> Iterating --> Scaling --> Sourcing.
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