Episode description
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Fill up your cups! This week we chatted with Jurrien Swarts and Meghan Holzhauer of Stojo, a DTC brand that aims to end disposable culture one reusable product at a time.
Stojo was one of the first to market in their field, launching their collapsible cup in 2015. They have since built a loyal customer base that launched them to $6.5 million in sales in 2019 and they’re on pace to exceed that by 100% in 2021 😱
The podcast is packed with valuable insights from a founder/CEO perspective (Jurrien) and from a brand and growth marketing perspective (Meghan).
Have a listen for:
📦Tips for honing your brand story
📦Insight into the world of utility and design patents
📦Why you should be broadening your channel horizons
📦How Stojo ranks its affiliates
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