Episode description

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AI is changing the way brands approach creative marketing. In this episode, Braydon from Pilothouse dives into how AI tools—especially custom GPTs—are transforming landing pages, ad creative, and brand storytelling.

Key Takeaways:

AI-Driven CRO: How custom GPTs optimize landing pages section by section for higher conversion rates.

AI for Subscription Growth: Why AI-powered page redesigns can dramatically improve MRR.

Automating Ad Mashups: Using AI to remix top-performing ads for faster creative iteration.

Voice AI in Ads: How 11 Labs speeds up ad production with high-quality voiceovers.

Strategic AI Thinking: How AI can assist with brand-level strategy and audience segmentation.

If you’re looking for real-world AI applications in DTC marketing, this episode is packed with actionable insights.

Timestamps:

00:00 - AI tools are evolving fast

02:05 - How ChatGPT enhances ad creative

04:30 - Optimizing landing pages with AI

07:15 - Using AI for voiceovers and trailers

10:45 - The power of humor in ads

14:00 - AI-generated mashups for top-performing ads

17:20 - AI for brand-level strategy and deep analysis

20:40 - AI agents and the future of automation

Hashtags:

#AIforMarketing #ChatGPT #DTCMarketing #AdCreative #EcommerceGrowth #AIcopywriting #PerformanceMarketing #CreativeStrategy #DigitalMarketing #Automation #MarketingTrends

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