Episode description

Today we’re sharing the second interview from our 5THWAVE Live sessions recorded at the European Coffee Symposium in Berlin.

In this episode, we’re joined by Chris Salierno, Chief Marketing Officer at La Marzocco. La Marzocco is a powerhouse in the espresso machine industry, celebrated for its exceptional quality, innovative technology and dedication to fostering a global coffee community.

In this conversation, Chris shares how La Marzocco continues to grow as a global, community-led brand - one that’s built on a foundation of culture, authenticity, and deep connections with its customers. We’ll also explore La Marzocco’s core values of Integrity, Curiosity, Impact, Courage, and Celebration - and how these principles drive the brand forward.

Credits music: Fool by Alessia Piermarini in association with The Coffee Music Project and SEB Collective

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