Episode description

Mark Rittman is joined by Twilio Segment Head of Product Kevin Niparko to talk about trends in the customer data platform market, Reverse ETL and Profiles Sync, the impact of LLMs (Large Language Models) on digital customer experience and Segment Unify, a consumer scale real-time identity resolution solution that provides complete, real-time, portable customer profiles.

Segment Unify is here: complete, real-time, portable customer profiles

Activate warehouse data in all of your destination tools

Customer profiles made portable

Drill to Detail Ep.94 'Rudderstack and the Warehouse-First Customer Data Platform' with Special Guest Eric Dodds

Drill to Detail Ep. 86 'Reverse ETL, Hightouch and CDW as CDP' with Special Guest Tejas Manohar