![Fashion Friday: Lessons from Complex Con - podcast episode cover](https://storage.buzzsprout.com/fxutrt13qpfpgf0c8pt761hoq46m?.jpg)
Episode description
ComplexCon is a two-day, hybrid pop culture, fashion, art and music fest put on by media platform Complex. The main feature of the show is the marketplace, where brands host pop-up shops that sell exclusive merchandise. This convention offers a unique look into the world of "hypebeasts" where exclusivity and resale values drive consumer demand.