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Four Actionable Takeaways:
* Learn from the 5 biggest deals you have lost and replace them with the 5 fastest deals you have won.
* Ask questions to determine where you stand in the process before wasting months on a sale cycle.
* Don’t shy away from the buyer’s conversations with competitors - use it to your advantage.
* Fully understand every outstanding step to get a deal done to avoid surprises.
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Things you can steal
79 (Sell): Embracing competitors and asking the right questions at the right time (Ryan Staley, Founder & CEO @ Whale Boss) | 30 Minutes to President's Club | No-Nonsense Sales podcast - Listen or read transcript on Metacast