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FOUR ACTIONABLE TAKEAWAYS
Start your demo with a round of intros + what each person wants to get out of the call.
Recap stories and pain points from your disco before showing a related feature.
Validate whether or not the feature you showed actually solves their problem.
Justify the questions you ask to help lower the customer’s guard.
PATH TO PRESIDENT’S CLUB
Founder of FDTC (From Demo To Close)
Former VP of Sales @ Okendo
RESOURCES DISCUSSED
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Things you can steal
88 (Sell): Injecting your demos with discovery (Mor Assouline, Founder of FDTC) | 30 Minutes to President's Club | No-Nonsense Sales podcast - Listen or read transcript on Metacast
