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FOUR ACTIONABLE TAKEAWAYS
Stop withholding the demo from your prospects, ask how they want to run it.
5 min harbor demo in the call #1, 30 minute deep-dive in #2, multi-thread, repeat.
Don’t force yourself to power. Enable your champion to have the conversations.
If you need power, ask your champion questions they need power to answer.
RESOURCES DISCUSSED
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Things you can steal
Hall of Fame: Joe Caprio Ep. 35 | 30 Minutes to President's Club | No-Nonsense Sales podcast - Listen or read transcript on Metacast
