132 (Sell): Controlling the sales process in the buyer’s best interest (Devin Reed, Director, Content & Thought Leadership @ Clari) | 30 Minutes to President's Club | No-Nonsense Sales podcast - Listen or read transcript on Metacast
132 (Sell): Controlling the sales process in the buyer’s best interest (Devin Reed, Director, Content & Thought Leadership @ Clari)
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
Wingman’s In-App Objection Handling Battlecards
FOUR ACTIONABLE TAKEAWAYS
Use typically language to help guide your buyer into the next steps.
When the buyer wants to multithread to someone you’re not familiar with, ask how that person has contributed to purchases in the past.
When your champion is proposing to finance, offer to be a “fly on the wall” to help support them. If you aren’t on the call, ask questions about what the call will look like and what issues could come up in it.
Keep your buyer’s best interest in mind when driving the timeline. Don’t drive it using your quota or discount.
PATH TO PRESIDENT’S CLUB
Director, Content & Thought Leadership @ Clari
Head of Content Strategy @ Gong
Account Executive - Large Accounts @ Eventbrite
Sr. Account Executive @ OneMob
RESOURCES DISCUSSED
Join our weekly newsletter
Things you can steal
