![UNTOLD Podcast ft. Shivani Sharma (Kharikajai) - podcast episode cover](https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_episode/36415200/36415200-1696374073714-f2cc3535b31d3.jpg)
Episode description
UNTOLD Podcast, Episode-49 ft. Shivani Sharma, Founder of an Assamese Jewellery Brand - Kharikajai, speaks on her journey from bootstrap as a Female Entrepreneur - taking traditional Assamese Jewellery to the Global Market. 'Kharikajai' Jewellery aesthetics are rich in the culture of Assam, deriving its designs from the root itself, but catering for an audience beyond the region. As Shivani said, more than 70 per cent of their customers outside Assam choose Assamese Jewellery. This episode discusses the hurdles a female entrepreneur can face when starting from bootstrap. Also, the essence of originality and how it helps one in creating a brand or an identity for self. Shivani is an example of self-learning and understanding how to turn the plans on paper to practicality. This episode is all about dreaming and accomplishing it, gradually - step by step.